Spaces With Impact: A Story-First Approach
What do today’s audiences expect when they step into museums, galleries and attractions? If your answer is “experiences”, you are right.
Creating Memorable Experiences in Cultural Tourism with Storytelling
When Covid-19 travel restrictions started easing around June 2022, the concept of ‘revenge travel’ became popular with travellers around the world. Tired of being fenced in, revenge travellers took to the skies – undeterred by the 15% to 25% spike in the cost of plane tickets, hotel accommodation, and attractions.
Storytelling: Building a Bridge to Your Audience
Storytelling as a form of communication is an ancient technique that has stood the test of time. Why is it such an effective tool for sharing everything from knowledge to values? You could say that telling and consuming stories is very much a part of our culture and human experience.
Build and They Will Come?
Would visitors come simply because you have built something – anything? The answer is, unfortunately, no. How then do you appeal to your target visitors?
National Service - Winning Mums Over
Winning mums over on National Service
